Hey founders—Happy Wednesday!
Hope you had a productive weekend. We’re back with a quick win to kick off your week: optimizing your website’s load time to stop losing precious conversions.

Daily integrated marketing insights from CDM Suite—transforming your online presence one tip at a time.
Your boss will think you’re a genius
If you’re optimizing for growth, you need ecomm tactics that actually work. Not mushy strategies.
Go-to-Millions is the ecommerce growth newsletter from Ari Murray, packed with tactical insights, smart creative, and marketing that drives revenue.
Every issue is built for operators: clear, punchy, and grounded in what’s working, from product strategy to paid media to conversion lifts.
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Every second counts in the digital world. Recent studies show that a one-second delay in load time can cause up to a 7% drop in conversions, and sites loading in one second see conversion rates 2.5–3x higher than those that take five seconds. On mobile, more than half of users will abandon your site if it takes longer than three seconds to load.
At CDM Suite, we believe in making data-driven decisions. We use tools like Google PageSpeed Insights to find bottlenecks and prioritize fixes that make a real difference to user experience and your bottom line.
Action Steps:
Run a Speed Test: Use Google PageSpeed Insights to analyze your site’s performance.
Optimize Images: Compress images without sacrificing quality using tools like TinyPNG.
Leverage Browser Caching: Ensure your server settings allow browsers to store static assets.
Minify CSS and JavaScript: Reduce file sizes for faster loading.
Consider a CDN: A content delivery network can drastically improve load times for global audiences.
Quick Case Snapshot:
An e-commerce client reduced their average load time from 6 seconds to 2 seconds by implementing these steps. The result? A 15% increase in conversion rates and a noticeable boost in average order value.
🔗 Take CDM Suite’s free 3-Minute Marketing Assessment: https://cdmsuite.com/free-3-minute-marketing-assessment-get-a-custom-growth-plan/
Want to create a custom strategy for sustainable growth? Book a free strategy call: https://cdmsuite.com/boost-your-business-with-cdm-suite/
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The Newsletter Platform Built for Growth
When starting a newsletter, there are plenty of choices. But there’s only one publishing tool built to help you grow your publications as quickly and sustainably as possible.
beehiiv was founded by some of the earliest employees of the Morning Brew, and they know what it takes to grow a newsletter from zero to millions.
The all-in-one publishing suite comes with built-in growth tools, customization, and best-in-class analytics that actually move the needle - all in an easy-to-use interface.
Not to mention—responsive audience polls, a custom referral program, SEO-optimized webpages, and so much more.
If you’ve considered starting a newsletter, there’s no better place to get started and no better time than now.

Taylor Reed
Director of Growth, CDM Suite
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