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Hey growth gurus—Happy Friday!
Yesterday, we teased a hidden gem in Google Analytics for pinpointing your most profitable traffic sources. Ready to dig in?
Daily integrated marketing insights from CDM Suite—transforming your online presence one tip at a time.
Google Analytics' Source/Medium report is a goldmine. It breaks down website traffic by origin (e.g., Google, Facebook, email) and medium (e.g., organic, paid, referral). By analyzing conversion rates and revenue generated by each source/medium, you can double down on what works and ditch what doesn't. For example, shifting budget from a low-performing social media platform to a stronger channel can significantly boost ROI.
Action Steps:
Open your Google Analytics dashboard: Navigate to Acquisition > All Traffic > Source/Medium.
Sort by conversion rate or revenue: Identify your top performers.
Analyze user behavior: Compare bounce rate, time on site, and pages/session for different sources.
Refine your strategy: Invest more in high-ROI sources and optimize underperformers or cut them loose.
⏱️ Last day to claim this month’s Sprint bonus ad credit—assessment closes tonight.
👉 P.S. Take the free 3-Minute Marketing Assessment for a custom growth plan: https://cdmsuite.com/free-3-minute-marketing-assessment-get-a-custom-growth-plan/
Ready to transform your marketing with data-driven insights? Let’s talk strategy: https://cdmsuite.com/boost-your-business-with-cdm-suite/
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