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Hey founders—Happy Monday!

Missed you yesterday! Back in action today with a simple trick to boost your Monday email open rates by up to 15%.

Daily integrated marketing insights from CDM Suite—transforming your online presence one tip at a time.

Marketing ideas for marketers who hate boring

The best marketing ideas come from marketers who live it.

That’s what this newsletter delivers.

The Marketing Millennials is a look inside what’s working right now for other marketers. No theory. No fluff. Just real insights and ideas you can actually use—from marketers who’ve been there, done that, and are sharing the playbook.

Every newsletter is written by Daniel Murray, a marketer obsessed with what goes into great marketing. Expect fresh takes, hot topics, and the kind of stuff you’ll want to steal for your next campaign.

Because marketing shouldn’t feel like guesswork. And you shouldn’t have to dig for the good stuff.

Ever notice how generic marketing emails often end up unread? Sundays are a prime time to connect with your audience on a personal level. Recent data suggests personalized subject lines (using the recipient’s name or referencing previous activity) and segmented lists (targeting specific behaviors or demographics) lead to significantly higher open rates. Studies show that sending emails on Monday, especially between 9 am and 12 pm, can yield the best engagement, with personalized campaigns achieving up to 15% higher opens. Early Monday messages place your email at the top of the inbox when subscribers are most receptive.

CDM Suite empowers you to use AI automation for scalable personalization and helps you pinpoint optimal Monday send times for your audience. Don’t just send—build relationships.

Action Steps:

  • Segment your list by engagement and purchase history.

  • Personalize subject lines using names or relevant interests.

  • A/B test personalization tactics on a subset before scaling.

  • Craft content tailored to each segment’s needs and preferences.

  • Track open and click-through rates to measure impact.

👉 Take CDM Suite’s free 3-Minute Marketing Assessment: https://cdmsuite.com/free-3-minute-marketing-assessment-get-a-custom-growth-plan/

Ready to transform your email marketing? Explore a custom strategy: https://cdmsuite.com/boost-your-business-with-cdm-suite/

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The Newsletter Platform Built for Growth

When starting a newsletter, there are plenty of choices. But there’s only one publishing tool built to help you grow your publications as quickly and sustainably as possible.

beehiiv was founded by some of the earliest employees of the Morning Brew, and they know what it takes to grow a newsletter from zero to millions.

The all-in-one publishing suite comes with built-in growth tools, customization, and best-in-class analytics that actually move the needle - all in an easy-to-use interface.

Not to mention—responsive audience polls, a custom referral program, SEO-optimized webpages, and so much more.

If you’ve considered starting a newsletter, there’s no better place to get started and no better time than now.

Taylor Reed
Director of Growth, CDM Suite

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